Speaking in front of groups is scary for many business professionals. Public speaking is a skill that carries throughout the workplace and into our personal lives. Expressing oneself effectively takes skill and constant practice. In business, you do not G-E-T unless you A-S-K. What are you leaving on the table?
Today, margins are tight and that is not going to be changing anytime soon. Standing in a corner at a networking event will not get the business. Keeping quiet about what we do robs others of the opportunity to experience the superior advantages of what we do.
Selling our value and our competitive advantage is essential, now more than ever. While price can be a factor in today’s economy, people still value doing business with people—people they feel they know and trust.
Speaking effectively about what we do is the first step in building trust. We want to become a “trusted advisor.” The next, is building solid relationships which leads to developing sustainable and loyal customers. Solid public speaking skills provide a competitive advantage. These skills are paramount in the workplace, from interacting with prospects at networking events, speaking to large audiences, as well as leading and motivating teams. Communication is the key.
ost of us rather die than speak in front of people. This is a fact. What we say and how we say it can literally make the difference between competitors. You then become your best competitive advantage.
If you cannot speak effectively and sell your business or ideas, who else can? Relying on sales people is one tool. But, who educates them and inspires them with the commitment and enthusiasm about your business? Hopefully, it comes from you as the business owner/leader. It is difficult to sell something if you do not believe in it. As the leader, you have to communicate that to get the fire burning in the bellies of your people and your customers about your products and services.
So, let’s get fired up about what you do! Let’s get present to knowing how you and your product changes lives and makes a lasting difference. Let’s communicate and inspire others who need your products and services, the gift of you and your business.
Your ability to do this projects confidence and builds trust with your employees and your customers. Join our highly interactive program this month specifically for business owners/executives, managers and others that interact with people. Develop your public speaking skills. Transform your thoughts and put them into words that move people to action, increase sales and maximize profits.
